The bridge between product and finance data
Key capabilities
Correlate onboarding answers to ARR and MRR
Determine if specific initial answers or choices lead to higher subscription revenue.
Measure paying user engagement
See if your paying users are actively using the product, indicating retention health.
Identify high-retention segments
Clearly track which user segments have the highest long-term paid retention rates.
Deep data segmentation
Use custom properties in filters, breakdowns, and targeting rules for granular analysis.
Product validation through revenue
Prove the financial success of product decisions and identify areas where paid feature usage is low (homework required).
Informed product investment
Justify future feature development by demonstrating the clear financial value generated by users who engage with existing paid features.
Retention health check
Identify cohorts of paying users whose usage has dropped off, allowing for targeted re-engagement campaigns to prevent churn.
Simplified data pipeline
Easily integrate existing user properties from your app or analytics tools into Superwall with minimal code changes.
Customer success stories
See how other leading apps have used Superwall’s powerful analytics tools to monetize and grow with confidence.
