Source of truth for LTV value
Key capabilities
See which paywalls generate what money
Directly compare the total revenue generated by every single paywall design or offer.
Full renewal attribution
All future renewals and ARR are attributed back to the original paywall and placement of conversion.
Onboarding paywall value check
Easily determine if showing the paywall during onboarding is financially superior to showing it later in the user journey.
Feature paid usage retention
See which features have the highest paid usage retention, justifying investment in new feature development.
Strategic investment validation
Make confident decisions about where to invest resources based on which paywalls drive the most profitable users.
Accurate revenue forecasting
Shift resources to high-LTV acquisition strategies by knowing which conversion points deliver the most reliable, long-term revenue.
Value alignment confirmation
Validate that the paywall seen by the user accurately reflects the premium value they receive and retain over time.
Persistent attribution logic
A robust system ensures that attribution data remains clean and accurate throughout the user's entire subscription lifetime.