Playbook
Revenue Tracking, Charts, Webhooks & Entitlements — 100% Free
Tracking, charts, webhooks, integrations, and entitlement management come free with Superwall at unlimited revenue — the part of Superwall vs RevenueCat that never shows up on an invoice.
The full subscription revenue stack comes free with Superwall, at unlimited revenue, with no fee that scales as your MRR grows.
Why it matters
When your subscription tooling bills against revenue, every growth win arrives with a bigger bill. Superwall takes a different stance: the revenue infrastructure that subscription teams rely on every day — revenue charts, revenue tracking, webhooks, integrations, and entitlement management — is free, with unlimited revenue.
That matters because subscription teams told us what they actually want: one place to understand what's working, an "air traffic control" view across paywalls, offers, and revenue — without fragmented data or a tooling tax on growth. Free, unlimited revenue infrastructure makes that view affordable at any scale.
What you can do with Superwall
See your whole revenue picture in Charts: Proceeds (revenue after refunds, store fees, and taxes), Sales, Cohorted Proceeds, ARR, MRR, and Realized LTV per new user and per paid user.
Track conversion and retention with Trial Conversion, Paid Conversion, Subscriber Churn, Refund Rate, and Subscription Retention — then filter, break down by placement, and export to CSV.
Set up revenue tracking three ways — App Store Connect server notifications, Google Play, or RevenueCat — configured once in Settings.
Send real-time webhooks for subscription and payment events, structured to closely match App Store events so summing proceeds across events gives you revenue net of refunds.
Forward events to the tools you already use through integrations: Amplitude, Mixpanel, PostHog, Firebase, Customer.io, Statsig, Slack, Discord, and Meta Conversion API.
Let the SDK handle entitlement management. When configured without a purchase controller, Superwall takes over purchasing, restoring, and entitlement management — you just query active entitlements.
How it works
Install the Superwall SDK and configure it. Without a purchase controller, the SDK handles purchasing, restoring, and entitlement management for you.
Turn on revenue tracking using App Store Connect server notifications, Google Play, or RevenueCat — once, in Settings. Revenue metrics begin populating once Superwall receives your first event.
Read subscription state anywhere in your app via subscriptionStatus, which returns the user's active entitlements.
Watch the Charts populate — Proceeds, MRR, ARR, LTV, conversion, churn, and retention — then filter and break down by placement to tie features directly to revenue.
Wire up webhooks and integrations to push events to your stack in real time, and verify webhook requests with the signing secret.
Proof from customers
Across customer and prospect calls, subscription teams consistently ask for one place to understand performance — an "air traffic control" view that considers paywalls, offers, and revenue as a whole rather than fragmented across tools. Paywall analytics and insights, increasing revenue/ARPU/LTV, and understanding what's working rank among the most common demand signals. A free, unlimited revenue layer — charts, tracking, webhooks, and integrations — is what makes that single source of truth practical to keep, no matter how much you grow.
For teams weighing a switch, migration interest is usually tied to better testing, better design control, and data parity — not wanting to lose confidence in the subscription stack. Superwall's webhooks are deliberately built to match App Store events to keep migration low-friction.
The revenue infrastructure that subscription teams rely on every day — charts, tracking, webhooks, integrations, and entitlement management — is free, with unlimited revenue.
Use cases
Replacing a metered revenue tool: Move off pricing that scales with revenue and keep 100% of what you earn, while keeping the charts, webhooks, and entitlements your team depends on.
One source of truth for revenue: Centralize Proceeds, MRR, ARR, LTV, conversion, churn, and retention in Charts, filtered and broken down by placement.
Real-time revenue ops: Push subscription events to Slack, Discord, or your data warehouse via webhooks and integrations.
Simplifying entitlements: Let the SDK manage purchasing, restoring, and entitlements so you query one property instead of maintaining a purchase controller.
Get started
Read the RevenueCat migration guide to see exactly what changes, set up revenue tracking, and explore the full Charts and integrations docs. Create a free account at superwall.com and start tracking revenue today — free, with unlimited revenue.